👋 About

Personal finance, learned
the hard way first.

BorrowingBetter was built by Lief Bursell — someone who learned about money through running a business, managing public budgets, and discovering FIRE on the side. Not from a finance degree. Here's the full story.

It started with a pizza place in Berkeley, CA.

Before I knew anything about savings rates, index funds, or withdrawal rules, I was running a pizza business as a 20-year-old part owner of a restaurant in Berkeley, California. That experience taught me more about money than any book ever could.

Payroll was a constant reality check. Rent, ingredients and supplies, staffing — the gap between revenue and actual profit was eye-opening. I learned quickly that revenue isn't profit, and profit isn't cash. During slow season, covering expenses felt like treading water. Making a real profit after paying taxes and expenses often felt impossible.

But the business also showed me how much the rules of the game impact you. Berkeley's zoning laws were strict — signage changes required extensive approvals, staying open past 10pm required a special exception that was never granted. As a small business owner, regulations that seemed minor on paper had real costs in time and money.

"I wasn't thinking about financial independence back then. I was just trying to make payroll. But looking back, that pressure was my first real education in how money actually works."

From pizza to planning — and a degree and career I never expected

That frustration with restricted zoning laws sent me in an unexpected direction. I wanted to understand them — and eventually change them. So I went back to school and earned a degree in City & Regional Planning.

The degree opened a door into local government, and I built a career as a City Planner and Budget Analyst. Suddenly I was on the other side of the table — working with public budgets, financial projections, and contracts. The analytical skills I'd been developing since the pizza days had found a professional home.

The lightbulb moment — Mr. Money Mustache and FIRE

Around the same time I was training as a budget analyst, I stumbled across Mr. Money Mustache. His post "The Shockingly Simple Math Behind Early Retirement" stopped me in my tracks.

Here I was, building financial models for work — and I had never applied that same thinking to my own life. The 4% rule. Savings rates. The relationship between your spending, how much you save to invest, and how many years you have to work. It all clicked.

"I was running budget projections at work during the day, then going home at night to calculate my own savings rate. Over time, those two worlds started to reinforce each other — and it genuinely changed the way I thought about money."

Being exposed to and working through financial concepts professionally and personally at the same time accelerated everything. I wasn't just reading about compound interest; I was seeing how small decisions could compound into major outcomes. I wasn't just learning about expense ratios; I was thinking about value, efficiency, and treating my financial decisions the same way I did for the public agency budget. These concepts became practical, measurable, and personal.

Why I built BorrowingBetter

I've always learned best from blogs, YouTube channels, calculators, and concise explainers — not textbooks or sales pitches from financial advisors. But after a while, I started noticing a gap.

Whenever I wanted to quickly understand the math behind the 4% rule, look up what the Rule of 72 actually means, or run a simple calculation without creating an account, getting hit with ads, or digging through a 3,000-word article — it was surprisingly hard to find one clean resource that brought those tools together.

A lot of what I found fell into one of two categories. Some content was too shallow — social media quick-takes, oversimplified rules of thumb, or advice without the math behind it. Other resources were too technical — academic papers, dense financial planning tools, or paid platforms built for professionals.

I wanted something in between: a clear, practical reference where someone could understand a concept, run the numbers, and move on with a little more confidence. That's the gap BorrowingBetter is trying to fill.

I bought an old personal finance website and rebuilt it from scratch around that idea: clear explanations, useful calculators, and practical tools without clickbait, ads, or unnecessary complexity.

I'm not a financial advisor. I'm someone who learned about money the hard way, then spent years applying analytical thinking to financial decisions both professionally and personally. BorrowingBetter is the resource I wish had existed when I was trying to figure all of this out — simple enough to use quickly, but serious enough to actually be useful.

How I got here

Early Career

🍕 Pizza Business Owner, Berkeley CA

Learned the real economics of running a small business — payroll, margins, the cost of taxes and regulations. Developed a deep respect for the gap between revenue and profit.

Education

🏛️ Degree in City & Regional Planning

Motivated by frustration with restrictive zoning laws as a business owner. Wanted to understand the system — and eventually make it more business-friendly for small businesses like mine.

Career

📊 City Planner & Budget Analyst

Built a career in local government working on public budgets, financial projections, and contracts management. Professional financial analysis became second nature.

The Discovery

🔥 Discovered FIRE through Mr. Money Mustache

While training as a budget analyst, stumbled across Mr. Money Mustache. The 4% rule, savings rates, and the math of early retirement clicked immediately — because I was already thinking in financial terms every day at work.

Now

🌐 Building BorrowingBetter

Bought an old finance website and rebuilt it to be the clear, honest resource I always wished existed — quick concept explainers, real calculators, no clickbait.

What BorrowingBetter is trying to be

Not a blog. Not a YouTube channel. Not a financial advisor. BorrowingBetter is something more specific: a practical reference for people who want to understand money concepts quickly, run their own numbers, and make better financial decisions without the noise.

Quick concept clarity

Clear, plain-English explanations of ideas like the Rule of 72, the 4% rule, savings rates, expense ratios, and compound interest — without having to dig through a 4,000-word article or watch a 30-minute video.

🔢

Real calculators

Simple tools that help you run your own numbers — no sign-up required, no data collected, and no upsell to a paid tier. Just useful math, clearly explained.

🎯

Honest curation

A guide to the books, YouTube channels, calculators, and resources actually worth your time — based on real experience with them, not affiliate commissions or paid placements.

"The goal is simple: help people move from 'I've heard of that' to 'I actually understand how it applies to me.'"

Start exploring

Whether you're new to personal finance or deep in a FIRE journey — there's something here for you.